A proposal to market the activities of the Egyptian Swimming Federation in accordance with Egypt’s Vision 2030 For sustainable development

Document Type : Research and Scientific Articles

Abstract

The research aims to develop a proposal to market the activities of the Egyptian Swimming Federation in accordance with Egypt’s 2030 vision for sustainable development through:

Identifying the reality of marketing the activities of the Egyptian Swimming Federation in accordance with Egypt’s 2030 vision for sustainable development.

Research questions:

What is the reality of marketing the Egyptian Swimming Federation’s activities in accordance with Egypt’s 2030 vision for sustainable development?

Research Methodology :

The researcher used the descriptive method of survey studies due to the nature of the study

Recommendations:

1- Carrying out awareness initiatives on the importance of sustainable development in television programmes, national newspapers and sports newspapers.

2- Increasing training courses and workshops related to marketing the federation’s services and activities for workers in water sports federations.

3- The need to amend legal regulations and legislation and develop legislation that is consistent with Egypt’s 2030 plan for sustainable development and sports marketing.

4- Conducting training courses aimed at creating a generation of individuals specialized in the field who are familiar with how to create information bases and design websites to develop administrative processes in water sports federations.

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